FACEBOOK ADVERTISING
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Take advantage of Facebook advertising to increase online sales
With approximately 1.4 million users in Malaysia, representing approximately 64% of Malaysian, Facebook Ads are one of the most interesting tools for profitable online advertising.
Save time from the start
Facebook Ads have become an integral part of any comprehensive advertising campaign. Due to its precise user segmentation and algorithm that helps optimize ad delivery, it can be used for all types of products, both for end online consumers and B2B sales. However, since Facebook users are extremely saturated with all types of ads, for a successful campaign it is important that the ads attract attention and convert into a visit to the website. This requires an original story and interesting creatives that appeal to users at the right time in different stages of the purchase funnel.
Reach your target audience
Facebook advertising also includes platforms like Instagram and Whatsapp. It allows you to narrow your target audience by interests, demographics, or even how your customers behave. This means you can optimize your advertising budget only for your ideal potential customers. Ads and messages are only shown to people who are your ideal potential customers.
Invest in visibility
Social media advertising enables sales effectiveness at multiple levels of the sales funnel. You can show ads to a completely new target audience and educate them about your products , or bring existing visitors to your store or app back with remarketing ads .
